Morio Agencement

  • Visual identity
  • Signage

brief

Morio Agencement designs and installs custom millwork, mostly for kitchens. The overall idea was to represent modularity with a block motif, and precision with angular and sharp shapes, both in the logo and in the icons.

Expertise

  • Logo design
  • Brand identity

Photo credits: P.Factory, Renault

Date: 2022

Logo design

The logo concept is based on an axis of symmetry used in woodworking. There is also a subtle distinction between the M and the A for Morio Agencement.

Logo variation

Color palette

Logo variation

Typography

Vehicle wrap

Icon set

Business cards