Paul created my two websites, designed the new brand guidelines and my logo, and also successfully completed the project to change my storefront sign and window decals. Since then, I have regularly called on him since then for updates and upgrades to my websites. He stands out for his creativity, attention to detail and constant pursuit of perfection.
À la Source
Health & Wellness
brief
À la Source is a beauty salon based in Rezé. We completely redesigned its identity, bringing a fresh look and a more contemporary feel that aligns with its values.
We then developed two websites: one for the salon and one for the shop. I worked on the product pages and organisation of categories to provide clear, smooth navigation with rich, tailored content for each product. Another challenge in the development process was connecting the cash register tool to WordPress for automatic inventory tracking.
Role
- Art Direction
- Product design
- Graphic Design
- Front-End Development
Deliverable
- Visual Identity
- E-Commerce
- Print Design
Logo redesign
The logo is a fusion of four elements: the mirror to represent beauty, two symmetrical drops for products and treatments, the leaf to express organic, and finally the S for Source, which unifies the whole.
Logo search
Color palette
Gift card
Shop category
Mobile view
Product
Photo credits
À la Source, iStock
Date
2024